With over a decade of experience as a user researcher and product designer, I've had the privilege of collaborating with prominent clients like Disney, the NFL, Deciem and most recently, Carrier. This journey has been deeply enriching, as every study and user interaction has provided invaluable insights into how people engage with technology. My work involves more than just gathering data; it's about uncovering the unique patterns and preferences that shape product development.

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Central to my approach is a deep understanding of user needs and motivations. I go beyond mere data collection, focusing on interpreting findings in ways that inform strategic decisions and drive user-centric design. Whether I'm designing surveys, moderating usability tests, synthesizing findings, or crafting wireframes, each step is geared towards enhancing the user experience.

Collaboration plays a crucial role in my process. By working closely with stakeholders, designers, developers, and product managers, I ensure that our research translates into meaningful product improvements. It's incredibly rewarding to witness how our insights make the final product more intuitive and effective for users.